M Magazine, a division of Conley Media, had its beginnings in 1993 when Northshore LifeStyle was founded by company president Jim Conley in collaboration with publishers Phil Paige and Gail Schulz Ostermann. LifeStyle West followed in 1996 and City LifeStyle was introduced in 2000. Three years later, to better reflect a unified identity, a new "family" name was chosen: M Magazine. The three magazines in the group - Northshore, City and West - are each targeted to a distinct region in metropolitan Milwaukee.

The leadership team that works behind the scenes never loses sight of its goal: to create a sense of community awareness and neighborhood pride presented in a package that is entertaining, informative and inviting to read.

Meet the people who put their heads together and make it happen every month.


Phil Paige, co-publisher/editor

  Phil guides the editorial direction of the magazines, leading an editorial staff of six. He also serves as publisher of two other Conley Media publications, the Ozaukee County News Graphic and the Ozaukee Guide.
  The father of three, Phil's monthly column in M Magazine is spiced with humorous anecdotes about the trials and tribulations of raising a family in one of Milwaukee's many suburbs. Readers often comment that "Phil must live in our neighborhood; his columns really hit home."
  Phil has a degree in history and journalism from the University of Wisconsin-Madison and an MBA from Cardinal Stritch University.


Gail Schulz Ostermann
, co-publisher/advertising director

 Gail manages a staff of seven account executives who serve as advisors to the hundreds of businesses who advertise in M Magazine. Because she firmly believes that the local business community should be supported, M Magazine is a member of 15 chambers of commerce throughout the Milwaukee area and is a member of the Metropolitan Builders Association (MBA), the National Association of Remodeling Industry (NARI) and the Greater Milwaukee Convention & Visitors Bureau (GMCVB).
 Gail volunteers her leadership skills as a member of an area Rotary Club and serves on the board of directors of two local nonprofit arts groups. She is also a member of FOCUS, a networking organization for professional women. Gail has a degree in journalism from UW-Eau Claire.


Janet Raasch, managing editor, Northshore

  Janet brings nearly 16 years experience in journalism to the magazine. During her career, she has held positions as a reporter, editor, manager and columnist. As managing editor of M Magazine’s Northshore edition, her goal is to bring readers entertaining, thought-provoking and beautiful scenes of life on the Northshore.
  She has lived on the Northshore for 12 years and is a lifelong resident of the Milwaukee area. She graduated from UW-Whitewater with a bachelor's degree in journalism.


Jordan Dechambre, managing editor, City Edition
  Jordan joined M Magazine as managing editor of the city edition in April 2004, overseeing a staff of freelance writers and photographers. A former freelance writer herself, she strives to capture the energy and uniqueness of downtown Milwaukee on the colorful pages of the magazine.
  Jordan grew up in Door County, earned a journalism degree from UW-Oshkosh and moved to Milwaukee in 2000. She now resides in Wauwatosa.

Amy Siewert
, managing editor, West edition

  Amy has been the editor of Lifestyle West since 1997, and previously worked as a reporter for another Conley publication, the Ozaukee County News Graphic. She manages the group of freelance writers and photographers that contributes to M Magazine’s west edition and works with a reader advisory board to keep local content lively.
  A lifelong resident of the western suburbs, Amy has a bachelor’s degree in journalism from the University of Wisconsin-Milwaukee.


Carol Reichelt, art director

  Carol has managed a full-time art staff of four since 1999, but she has been involved with the magazines almost from “day one” as a freelancer. Carol was particularly involved in the start-up of City Lifestyle and has been responsible for designing and implementing the “M family” concept.
  A lifelong resident of the Northshore, Carol graduated with honors from UW-Oshkosh with a degree in commercial design.